Taking Your Garage Sale Global Concl.
THE BUSINESS ACCOUNT
If you find success selling things from home and now have aspirations to bring a higher volume of products to more buyers, how you sell will have to change. Don’t fret. Change is good in this regard as you are essentially identifying resources to streamline your role as seller, behind the scenes, to allow more time to nurture your brand. To entertain a business account, first develop a sound framework that addresses the basic components of business level selling. Growth in small business often feels intimidating because we don’t seek out the proper resources to support our efforts.
True enough, e-commerce can be a complex endeavor with many moving parts but you have to start somewhere! With time and continued education, the preparation needed to accomplish your business goals will become organic to the cause and feel less and less labored. Every plan is unique but starting out you reap the most from an eBay business account when you:
- Design a store space with a level of membership that complements where you are as a seller. The key is to grow with resources that are appropriate to your immediate needs.
- Designate product sourcing: wholesale distributors, dropship companies, eBay bulk sales, items from the home.
- Decide on a preferred shipping company and terms: USPS, UPS, FedEx.
- Determine store payment method (s) and return policy: PayPal, credit cards; 7 day returns vs. enforced “all sales final” policy.
Suggested Reading: Highwire- The Dynamic Dashboard and Seller's Best Friend.
This may sound intimidating but if you have a personal eBay account: sell items from your home, set postage costs for buyers and ship with the post office you’re already familiar with these small business fundamentals. With a business account, however, you’re primed to go further. To do so doesn’t necessarily require multiple paid subscriptions to companies you’ve never heard of, but an openness to resources that exists beyond your garage door.
THE COST
I would be remiss if I didn’t disclose to the reader that an eBay business account is a paid subscription. However if the aforementioned complements your business plans, the paid service is a worthwhile investment. You stand to benefit from discounted insertions fees, not to mention features like a personalized storefront with an optional logo placement, and promotion creation unique to your brand. To learn more about the subscriptions offered at this time, please visit the following page.
I know what you're thinking. Facts are helpful but only to a point. And the burning question remains: should you make the transition from a personal account to an eBay business account?
To determine a need, consider that a paid subscription is useful for members that function exclusively as sellers: with the intent to create a store with a larger inventory and take advantage of enhanced selling features. If you are new to e-commerce sales but are driven to grow as a brand, continue to build a seller’s reputation with a FREE, personal account.